Last week, my wife dropped her iPhone. She was upstairs, and I was downstairs when I heard the phone hit the floor. This was not your ordinary phone drop; this was the phone’s life-ending “thud!” I was pleasantly surprised at how easy it was to replace her phone, and it was because of one easy change: flexible pricing. That’s the

Consumer Reports, Printer@Work, Websites, Marketing Ideas For Printers

We received notification from one of our content partners, alerting us of their decision to discontinue distribution of twice-weekly content from Consumer Reports. For you, that means the Consumer Reports content that is linked to your Printer@Work email newsletter will be phased out. Here are some dates for you to be aware of: The last Consumer Reports content that will be published to

DesignEdit, Websites, Marketing Ideas For Printers,

This is what you’ve been waiting for! An online design tool that allows your website visitors to quickly produce designs worth printing, with no involvement from you! DesignEdit Goes 2.0! These days, customers have been conditioned to look for a quick and easy online shopping experience that they can do themselves. They expect speed, convenience, access to you 24/7/365, and

Ideas Collection, Websites, Marketing Ideas For Printers, Create the Perfect Match

“Why do two colors, put one next to the other, sing? Can one really explain this? No. Just as one can never learn how to paint.” ~Pablo Picasso Make Their Printed Materials Sing World famous chef Wolfgang Puck compares cooking to music and to art. Just as there are so many notes or colors, he says, “there are only so

Websites, Ideas Collection, Marketing Ideas For Printers, The Delicate Dance of Decision

Have you ever entered a furniture store and been bombarded by overly eager sales associates? Though you were originally in a buying mood (and the price was just right!), you just couldn’t commit. Why? A classic case of “too much, too soon.” Sales are more than just transactions, they involve a journey of decision. Push too hard, and customers run.

Cut to the Quick, Marketing Ideas for Printers, Ideas Collection, Websites

Practice makes perfect! If you’ve ever played piano or any other musical instrument, chances are you remember the time spent honing a select performance piece. You could play that piece almost flawlessly, but two or three sections still made you stumble. The solution? Isolating those critical measures and practicing muscle memory repeatedly until perfection. Increase Proficiency with Keyboard Shortcuts Help your

If Everyone Wins at SEO, then No-one Wins, Websites, Marketing Ideas For Printers,

Something we hear a lot is, “Do I really need to care about SEO on my website? I mean, aren’t you guys already taking care of that for me?” To get you an honest answer to that question, let’s unpack that a little. We’ll show you what we do to help you get the best search engine optimization (SEO) results,

Cut Through the Clutter with Beautiful Print Promotions, Websites, Ideas Collection, Marketing Ideas For Printers

Average media consumers are staggering under the weight of spam e-mails and information overload. Think you can’t compete? Think again! While your customers may believe print advertising has grown stale, the “digital deluge” means there has never been a better time to highlight beautiful print promotions. Rules of the Road The newest design tip in our Ideas Collection, available on

Websites, Ideas Collections, Marketing Ideas For Printers, The Perfect Score

To score or not to score? This question faces anyone creating a printed piece that must be folded before mailing, display, or delivery. Your customers may not realize the importance of scoring paper or preparing printed materials so that they fold cleanly. Our latest print tip, added to the Ideas Collection of every website provided by Marketing Ideas For Printers,

Who do you think is going to make more money? A printer whose web address appears on page 25 of your search engine results, or on page 1? Here’s the story behind that loaded question. If you search for “Ohio Printers” you’ll see Northern Ohio Printing ( right at the top of the list of Google’s organic search results. Northern Ohio Printing

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