Rachel Nies, Author at Marketing, content, & technology to help printers sell more printing

The new year is more than starting new routines and ending less-than-desirable habits; it promises opportunities and fresh energy to tackle challenges. The greatest trait of the new year is a general acceptance that you can do things differently. No one judges you for making changes, great or small. One thing that doesn’t change is the need for great content.

Man, that’s a blog title I never thought I’d write. But sure enough, here I am on the other side of an incredible life valley with a better understanding of what the late Philip Roth once said, “Nothing bad can happen to a writer. Everything is material.” In early May of this year, I was diagnosed with a rare, chronic

Let’s face it. The world hasn’t exactly been a happy place lately. With COVID-19, riots, and political tension, sometimes you need a break from the heaviness to find your smile and then share it. To help you recapture your optimism and spread a little laughter, here are some of our favorite jokes from the Coffee Break direct mail newsletter. Coffee

Have you ever had a phrase or cliché that just grated on you? You know, sayings like, “It is what it is,” “Only time will tell,” or “Every cloud has a silver lining”? For me, it’s the infamous “Enjoy the journey.” For some reason, whenever I hear that little nugget of so-called wisdom, my inner self just seems to roll

Getting out of your comfort zone is never easy, particularly in business and especially if you’re not a natural risk-taker. Personally, I like my comfort zone. (Really, who doesn’t?) Comfort zones mean everything sits neatly in its expected spot. There are no unsightly bumps in the road, no unexpected waves to rock the boat, just the sweet solace of a

websites for printers, website layout, content for printers

As the Marketing Director here at Marketing Ideas For Printers (MI4P), there’s one question I get asked a lot: How do I get more traffic to my website? It’s a valid question. With numbers like 1,630,322,579 websites created in 2018 alone, it makes sense that printers would be asking how to make their website unique. Sometimes that question is followed

print owner, success, traits, Marketing Ideas For Printers, Leadership

The print industry has some of the hardest working and committed individuals on the planet. So much so, that I am continually inspired to be a part of it as the Marketing Director at Marketing Ideas For Printers. But as with any industry, I’ve also witnessed the flipside of that coin with printers who are stuck in their ways, who

Looking to upsell current clients or grow your professional network? More touches bring more exposure for your business! Keep your name in the limelight with the wide range of content options available to you this month: The Human to Human: How to Sell Your Brand Through Story Would you like to set potential buyers at ease, creating the best possible

The PRINT 18 Conference in Chicago is only days away! Are you getting excited? We sure are! Attending a trade show or industry event offers visitors incredible benefits like connection and knowledge building, scoping out the competition, and many others. When planned correctly, you can be sure to get the greatest return on your investment and your time spent away from

As the holiday season quickly approaches, we are wishing you all the hope, wonder, and joy that the season can bring. We also hope you can take a break from the madness and kick back and enjoy our upcoming issue of Printer’s Press! In this Issue The November issue includes articles on: Tips to survive the holidays Helping your children