Websites For Printers: 5 Tips to Market Your Print Website
You’ve updated your website, and now you’re ready to sit back and watch the sales roll in! But there’s a problem. Your website is impressive, but the masses aren’t flocking to it as you had hoped. And, when they do go there, it seems like they’re only looking around and not ordering. What’s the deal? If you’re struggling to get
Open Doors with Smart, Quality Content For Printers
Did you know that according to Statistic Brain Research Institute, 72% of people judge a company based on the quality of their printed materials? As a print specialist, it’s essential to offer up your best in print marketing through outstanding direct mail. Need help? We’ve got you covered both on and offline – including three newsletter options, a product-of-the-month mailer,
7 Do’s and Don’ts for the Risk-Adverse Printer
Getting out of your comfort zone is never easy, particularly in business and especially if you’re not a natural risk-taker. Personally, I like my comfort zone. (Really, who doesn’t?) Comfort zones mean everything sits neatly in its expected spot. There are no unsightly bumps in the road, no unexpected waves to rock the boat, just the sweet solace of a
15 Reasons You Need Direct Mail for Your Print Business
Alright, you ready? Here’s a pop quiz for you… In the unlikely event that you experience a loss in cabin pressure while flying, whose oxygen mask should you secure first? Did you say your own? If so, congratulations! You paid attention to that friendly flight attendant at least once on your travels. Ok, here’s another one… ready? In the unlikely
Keep Your Name on Top With Content for Printers
When your customers think of excellence in printing, does your name immediately come to mind? Fall is an excellent time to refresh your image, making you the creative professional your customers think of first. Here is some of the terrific content coming your way in the September issues (available now!) to help you rank top in class! [New White Paper!]
Marketing for Printers Doesn’t Have to Be Hard
“Ugh. Marketing. Why does it have to be so hard? Why can’t people just know my product or service is awesome and come bursting through my doors to buy it?” If you’ve ever felt like this when trying to get the word out about a new product, you’re not alone. Except for a select group of people (like those who
Print Content That Fuels the Fire
Looking to upsell current clients or expand variety in the orders you receive? Keep your marketing creative and your voice consistent with the wide range of superior content coming your way in the August editions of content from Marketing Ideas For Printers: Printer’s Press This issue highlights must-have conference promotional tools, an alarm clock that prompted a three-year treasure hunt,
You’re Never Alone When it Comes to Selling Printing
None of the world’s greatest achievements were accomplished by people working alone. From Neil Armstrong to Martin Luther King to any president this country has ever had, they’ve all relied on the help and assistance of an entire team to accomplish their goals. And there’s wisdom in that. We are stronger together. We are better together. As Helen Keller once
9 Tips for Empathy-Led Sales
If selling doesn’t come naturally to you, it can seem like an impossible mountain to climb to try and sell more printing. But there’s good news. The best salespeople are the ones who are solely focused on helping others. If you can shift your mindset and learn empathy for your audience, you’ll be well on your way to not only
Unplug and Outshine with Tangible, Tactile Print
The battle for our attention is real. According to BankMyCell.com, an average smartphone user checks their device 47 times a day! In a digitally addicted generation, print brings a burst of fresh air. Did you know that 92% of smartphone users say they still prefer print when making purchasing decisions? Spread that good news with the great print marketing content
The MI4P Process
This two-minute video will show you how we take you through Our Proven Process. No surprises; no bumps in the road!
It's worked for hundreds of printers just like you; it will work for you, too! Download the MI4P Proven Process PDF below, and follow along.
PDF: The MI4P ProcessSay Hello
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