Belief is powerful. What you believe in can guide you, give you purpose, and fill you with hope and optimism no matter what may come your way. 2020 has been a year that has required much belief. So much belief that the events of 2020 may make phrases like “Merry Christmas” and “Happy Holidays” feel like they lack the meaning
What’s more fun: adding something new to the lineup of products and services, or taking something out? Ask that question to anyone, and they’ll almost certainly say, “Adding something new.” Ask any marketer, and they’ll say “ADDING SOMETHING NEW!!!!!” Expanding the lineup of products and services offered is fun, exciting, and just plain sexy. It’s the byproduct of doing business!
The battle for our attention is real. According to BankMyCell.com, an average smartphone user checks their device 47 times a day! In a digitally addicted generation, print brings a burst of fresh air. Did you know that 92% of smartphone users say they still prefer print when making purchasing decisions? Spread that good news with the great print marketing content
Ever been rejected? I have. When it happened, it stung. I used to write for a large publisher who eventually told me that one of my articles wasn’t good enough to be published. I had written roughly 200 pieces for this publisher when suddenly, they said ‘no.’ As a part of their declining my articles, they offered no discussion, no
Some of the very best sales advice I ever received was from Dave Fellman. It was such simple advice: Be 10% pushier. Simple. And powerful. I can’t tell you how many times I’ve pulled that advice out of the dark folds of my memory. It has made such a difference so many times! Here’s the context in which Dave F.
The July 2017 issue of the Coffee Break direct mailer will be coming your way soon. When your customers or prospects are sorting through their mail, what is it that ensures your marketing pieces will stay out of the trash? A consistent, memorable connection. Regularly mailing the Coffee Break newsletter to the people you want to reach increases the likelihood
To score or not to score? This question faces anyone creating a printed piece that must be folded before mailing, display, or delivery. Your customers may not realize the importance of scoring paper or preparing printed materials so that they fold cleanly. Our latest print tip, added to the Ideas Collection of every website provided by Marketing Ideas For Printers,
Printer’s Press is our time-tested, best-selling, direct-mail newsletter that’s been around since 1989. With over 300 issues, Printer’s Press has helped print buyers across the country turn to their local printer when they need a job done right from someone they trust. Building Upon A Great Foundation We’ve built upon this great foundation by adding a fresh new look to