Get Growing with Content for Printers that Works!
Sharp marketing can put the wind at your back! Here’s a preview of the content geared at giving your business growing momentum this month: Printer’s Press Want to keep your print products in the limelight this month? Printer’s Press lights up the night featuring outdoor evening entertaining, Kit Kat’s chunky chocolate direct mail teaser, an “American Riviera,” Big Sur spotlight,
How White Papers Help You Sell More Printing
All printers want to sell more printing, but many tend to overlook the impact that white papers have on reaching that goal. What are White Papers? A white paper is an “authoritative report or guide meant to help readers understand an issue, solve a problem, or make a decision”. They provide an in-depth study on a specific topic. What’s great
What are You Selling?
I’m not a smart guy. I’m smart enough, don’t get me wrong, but I’m no brainiac. I do work really hard, though, and I’m proud of my work ethic. Actually, I’m very proud of all of my ethics. I always try to do the right thing even if it’s not the right thing for me or my business. Do you
Why Printers Should Stop Editing PDFs in Adobe Illustrator
You’ve probably heard the expression, “Just because you can do something doesn’t mean you should.” For example: You can put a water hose in your car’s gas tank, but you probably shouldn’t. You can use the same password for all of your internet accounts, but you probably shouldn’t. You can use Adobe Illustrator to edit PDF files, but you probably
Seize Spring Momentum with Best-of-Class Marketing
Help your clients win at business and life while you position yourself as a competent, reliable business partner. Here’s a rundown of excellent content to motivate your customers this month: Printer’s Press Does spring fever have your heart pumping? The May edition of Printer’s Press offers helpful articles on how to get ahead in work, family, and life. Featuring car
Your Print Website Won’t Survive Without This One Thing
As the Marketing Director here at Marketing Ideas For Printers (MI4P), there’s one question I get asked a lot: How do I get more traffic to my website? It’s a valid question. With numbers like 1,630,322,579 websites created in 2018 alone, it makes sense that printers would be asking how to make their website unique. Sometimes that question is followed
Focus on What You Love
Have you ever been called a “People Pleaser”? I have. Early in my career in the printing industry, I had aspirations of my company being the largest printing establishment in the Universe! To accomplish this monumental task, I had the mindset that I would never use the word no when a customer or prospect asked if we could produce their
SEO For Printers: The Ultimate SEO Cheatsheet
Search Engine Optimization (SEO) isn’t as scary as you might think. In a nutshell, SEO is simply the process or steps you can take to make your website rank higher in the search results. The ultimate goal is to make it easy for website visitors to find answers to their questions and make it easy for search engines to find
THINK SPRING! Ditch The Dormancy with Inspiring Print Content
Ready to shake off the doldrums and overcome dormancy in your print sales? Bring a fresh lift with some of the professional, lively content available to you through Marketing Ideas For Printers. Here’s a preview of the upcoming April editions (available for download now): Printer’s Press Our most popular newsletter, Printer’s Press appeals to all audiences with its contemporary, fun feel.
A How-to Guide for Networking at a Print Industry Event
In just a few short weeks, hundreds of printers from across the nation will join up in sunny San Diego for the 7th Annual National Print Owners Association (NPOA) Spring Conference. We’ll be there, and we hope you’ll stop by and see us! This conference will be a fantastic opportunity for you to get away from the day to day of your
The MI4P Process
This two-minute video will show you how we take you through Our Proven Process. No surprises; no bumps in the road!
It's worked for hundreds of printers just like you; it will work for you, too! Download the MI4P Proven Process PDF below, and follow along.
PDF: The MI4P ProcessSay Hello
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