June 20th, 2017
Today Social Marketing Just Got Personal
A blog with regular, helpful posts is one of the very best ways to attract search engines to your website. That means it’s also one of the very best ways to lead print buyers to your website when they’re ready to shop online. You Know You Should Be Blogging You’ll never hear, “Don’t blog. Blogging is a bad idea.” (Well,
June 19th, 2017
Here’s How You Eat An Elephant
You’ve started your next big project. It’s the big idea that will leapfrog you past other printers competing with you. It’s the revolutionary change that will usher in your next period of success. And it’s intimidating. You’ve lost your momentum, and you’re stuck. The mighty elephant in the room is your obstacle. It’s easy to see, but at the same
June 15th, 2017
Cut to the Quick
Practice makes perfect! If you’ve ever played piano or any other musical instrument, chances are you remember the time spent honing a select performance piece. You could play that piece almost flawlessly, but two or three sections still made you stumble. The solution? Isolating those critical measures and practicing muscle memory repeatedly until perfection. Increase Proficiency with Keyboard Shortcuts Help your
June 14th, 2017
5 Reasons You Should Join Us at Print 17
We’ll be traveling to Chicago this September to take part in the Print 17 conference, and we want you with us! If you’ve never had the opportunity to attend “the largest gathering of print and graphic communications buyers, decision makers and suppliers in North America,” here’s your chance! The Print 17 Conference is coming this September 10-14th, 2017, to McCormick
June 9th, 2017
Get A Jump on Your Fall Season Marketing
In the midst of enjoying the summer season, it is not always fun to think about jumping into the fall season, knowing how fast the time goes. Helping your customers jump ahead in their planning for fall marketing projects and facilitating their forward thinking puts you in a value position in their business. Strengthen Your Influence Offering resources like the
June 7th, 2017
From Coupons to Postcards, Inspire Their Next Print Idea!
Hooray! It’s almost time to check out the latest issue of Printer’s Press! In the upcoming August issue, you’ll find articles on: Tips for creating and maintaining a positive attitude Nervous habits that are harmful to your health An easy, yet delicious recipe for Breakfast Biscuit Quiches And an interesting travel article about Biosphere 2, the world’s largest earth and
June 5th, 2017
Show Them the Savings
Like pinching pennies? You’re not alone. Today’s consumers love a good deal, especially one catered toward their personal preferences. And the good news is that coupons work. A 2016 Association of Coupon Professionals study showed that, on average, seventy-five percent of coupon redemptions (of all types of consumer packaged goods) resulted in increased incremental sales. Shoppers are more easily swayed
June 1st, 2017
When Time Doesn’t Fly
Time flies . . . except when it doesn’t. In our multi-tasking, WiFi world, every stalled moment seems accentuated. Inconvenient holdups cause us near physical pain. And perhaps they should! Did you know that in the course of one year, an average adult will spend four and a half days waiting? Over a lifetime this totals nearly a full year delayed
May 31st, 2017
Meet the Team: Justin Carlson
What do you get when you combine the words “creative” and “analytical”? You get “create-alitical,” and that’s the word Justin Carlson on our Customer Care Team uses to describe himself. Justin is our resident comedian. He’s the guy that ensures there’s at least one light-hearted moment at every company meeting. He is quick to listen, eager to help, and seems
May 30th, 2017
Knock, Knock! It’s Time for a Coffee Break
The August 2017 issue of Coffee Break will be coming your way soon! One of the best ways to maintain front-of-mind awareness with your customers is for your customers to see your name as much as possible. One of the best ways to stand out in a pile of mail and other advertisements is with light-hearted humor. Our Coffee Break
The MI4P Process
This two-minute video will show you how we take you through Our Proven Process. No surprises; no bumps in the road!
It's worked for hundreds of printers just like you; it will work for you, too! Download the MI4P Proven Process PDF below, and follow along.
PDF: The MI4P ProcessSay Hello
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Marketing Ideas For Printers
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