Blog - Marketing, content, & technology to help printers sell more printing

Fall is underway, and pumpkin flavors are everywhere. This is an energetic season, but often the rush of fall tasks can be overwhelming. Never fear, new content is here! Check out the November issue’s mix of imaginative, original material, and put fresh marketing in play as you diligently build your base. National Direct Mail “Send a Message that Sells.” That’s

What would you do if you saw a young child drowning? Consider this story: You and a friend are having a picnic by the side of a river. Suddenly you hear a shout from the direction of the water—a child is drowning. Without thinking, you both dive in, grab the child, and swim to shore. Before you can recover, you

The impact of COVID-19 has hit the sales efforts of many hard. Every successful salesperson likes to keep score. And there’s nothing quite as deflating as a scorecard that shows you’re not winning. It doesn’t have to be that way, though. Here’s an easy trick on how you can keep score to make sure your sales goals hit the mark

As fall preparations are underway, we have you covered with the perfect content packages to make your marketing life easier. You can trust that these packages bring in results with the highest quality to make you look great. National Direct Mail It’s time for customers to redesign and revitalize their marketing resources, so how about a new look and a

I was asked the other day what my most valuable asset was. A question like that definitely makes one think long and hard. What is the one thing that you would not want to be without? After some pondering (no, pondering doesn’t do a question like this justice), after some soul searching, I came to the conclusion that if I

Would you like to increase your credibility, boost your lead generation, and secure longterm customer retention? Of course, you would. And so would just about any other business. The question is, how. While most small business owners head straight over to marketing and advertising, it’s vital to recognize that the most powerful and effective advertising happens when your print buyers

Printers have a habit of working in a production timespan measured in days, if not hours! Why? Because print buyers demand a faster turnaround, and efficient technology makes it possible. The print production scheduling guidelines of “one day per task” from back in the day when I started my career in print just don’t apply anymore. With those ever-shrinking production timelines,

If you are learning something new, you are moving forward, and it’s that forward momentum that will help you thrive. The latest content packages from Marketing Ideas For Printers are ready for you to drive new customers and get them thinking of you as a trusted provider. These little gems help you grab new sales without the drudgery of “selling.”