Printspiration Archives - Page 2 of 4 - Marketing, content, & technology to help printers sell more printing

Direct Mail, Tips, Marketing Ideas For Printers, 8 Tips to Make Your Direct Mail Marketing Your Own

The direct mail packages from Marketing Ideas For Printers couldn’t be easier! Each month we send you a link for a press-ready file of the text and artwork, two months ahead of publication. You drop in your logo and contact information, print, and mail to customers or prospects within your exclusive ZIP code(s), offering you the ability to produce consistent, reliable,

What turns customers away from a website, advertisement, or company? Perhaps it’s the message itself or the way a brand is presented. Sometimes the information is just too scattered, time-consuming, or confusing! Today’s consumers face a barrage of competing messages, so helping your customers learn to evaluate and understand each intersection between a customer and their business is critical. A

Local Edge, Direct Mail, Marketing Ideas For Printers, Why Craftsmanship Matters

Today’s generation is manifesting hunger for the authentic – whether it’s eating organic, supporting small business, or celebrating spectacular artistry. A desire for craftsmanship is at the forefront – an appreciation of the highest standards and those who’ve spent a lifetime cultivating them. Carhartt (clothing & outdoor gear) specifically termed the call to craftsmanship as a “rebuilding” of a nation,

Odyssey, MIS, Marketing Ideas For Printers, The Personal Touch is Gone. Now What?

Gone are the days when you could count on a friendly smile with your purchase. Sure, you can still get that warm smile, but these days we head to the self-checkout line and intentionally choose to skip the opportunity for that friendly smile altogether. That’s a topic I explored in a recent article published on LinkedIn entitled, Connecting People to Process. (If

Mowing your yard or planning a vacation: that’s the kind of project you can accomplish on your own. Sometimes, though, a project is bigger than one person. A recent LinkedIn article, Growing More Than I Realized!, talked about the importance of teamwork in super-size projects. Here’s the key takeaway from that article: When your vision is grand, you have to let go and trust

Printers Press, Direct Mail, Marketing Ideas For Printers, Give Your Customers Something To Look Forward To

The April 2017 issue of Printer’s Press is now ready! IN THIS ISSUE… Check out these great articles: Reasons to Get Spicy… hot sauce and peppers offer many health benefits. Bacon Chicken Pasta Bake… a savory recipe your family will love! The Top 10 Sports Mascots… who is your favorite? And a travel article about the Grand Canyon Skywalk… are

Business Forum, Direct Mail, Marketing Ideas For Printers, Start Your Sales Blooming With Business Forum

The April 2017 issue of Business Forum is almost ready, and just in time for the full bloom of spring. Filled with articles on how to maintain a good work/life balance, this edition is the perfect complement to viewing the new blossoms shining up at the sun. Included in This Issue In this issue, you’ll find ways to build communication,

Ideas Collection, Websites, Marketing Ideas For Printers, Reignite Creativity with Ideation Thinking

What does it take to beat back the ordinary and continually release fresh, gripping, beautiful design? A little creative thinking. The newest Design Tip added to the Ideas Collection of every website provided by Marketing Ideas For Printers offers powerful exercises to help your customers design imaginatively. Communicate Without Words Based on the Design Matters series, the “ideation” strategy will

When people meet for the first time it’s not uncommon to hear, “So, what do you do?” The reply is often along the lines of, “I’m a (product manager, electrician, baker, ….).” or “I’m in (sales, marketing, IT, ….).” What’s wrong with that? Our latest white paper will show you and your customers how to stop leaving money on the

« Previous Page — Next Page »