The well-oiled content creation machine at Marketing Ideas For Printers continues to crank out ready-to-print direct mail content, automatically uploaded website content, and sales and marketing white paper content. See what’s newly available this month to help you sell more printing! New Direct Mail For Printers Content Available Now Printer’s Press The December issue of Printer’s Press, available for download


Finding the time to maximize your marketing can be difficult when you’re continually busy making others look good. Here are some of our favorite examples of the direct mail marketing templates provided by Marketing Ideas For Printers that printers have customized to make their own. Unleash your creativity and make direct mail marketing for your print business easier for yourself.


There are two words synonymous with Brandywine Printing: community and family. But those aren’t the only words you could use to describe this family-owned, all-digital printing firm nestled south of the Chattahoochee National Forest and northeast of Atlanta, Georgia. Words such as growth, innovation, and networking could also easily roll off your tongue to highlight the legacy of this unique


Owning a business can bring about a fantastic journey. Last year, my wife, Judy, decided to begin this entrepreneurial journey herself when she launched Fargo Glamping, a business built on the idea of Glamour + Camping = Glamping. So far, it’s been a successful journey for Judy, and it’s been fun to see her idea take shape. But watching my


When sales are down and sales are up, there’s one thing you should do: direct mail marketing. Why? Because… Direct mail response rates are five to nine time higher than any other channel. Direct mail’s average lifespan is 17 days, while the average lifespan of an email is 17 seconds. 62% of consumers who responded to direct mail in the


Twenty years ago, it was easy to figure out who your competition was. Why? Because your competition was another locally owned business just like you are. In almost every case, your competition was the printing firm located just down the street, or maybe it was a big commercial printer located over on the other side of town. Back then, it


Anyone who has ever said that printing can’t be fun has never met print owner Dennis Trump and his trusty sidekick, Manager and Marketing Director, Mikayla Lehman of Trump Direct in Decatur, Illinois. With their infectious energy and positive attitudes, these two seem to possess something that is so often hard to find: JOY. Through tumultuous and unforeseen challenges to


As the world continues to feel the climate of change, it reminds me of a story that Zig Ziglar used to tell that I’m sure you’re all familiar with. A man’s wife sent him to the store to buy a ham.  The man brings the ham home and his wife instantly notices and comments that he didn’t have the end


Direct mail marketing is truly one of the greatest marketing tools to grow any business. But, how do you get your print buyers to recognize that and buy more? Here are five tips to help you sell the importance and impact of direct mail to your print buyers. 1. Lead by Example. Just as clothing store associates wear the brand’s


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