With the hustle and bustle of the holiday season, keeping up with your marketing efforts can feel overwhelming. It’s one of the reasons we offer a diverse range of monthly marketing materials for print shops—to take the stress out of connecting with your customers. No matter the time of year, knowing your customers will receive high-quality print marketing in their mailbox each month is a load off your busy mind. Take a look at all we have to offer and choose the piece or pieces that best fit your target market! DOWNLOAD OF THE MONTH CLUB The October download from the Download of the Month Club is a yearly calendar to put your brand front and center all year long. Featuring a complete yearly calendar on one side and coupons and advertorials on the other, it’s the perfect print marketing piece to send to your clients and prospects! If you struggle with knowing you should promote your print business more but don’t have the time to put it all together, the Download of the Month Club is your self-promotion shortcut. With new, ready-to-print files provided to you monthly, each download is thoughtfully and precisely created to meet the marketing pain


If you think it’s a constant struggle to market your services effectively to print buyers, you’re not alone. With advancements in technology and changes in print buyer behavior, your regular marketing strategies may not be as effective as they used to be. Is this you? Below, we’ve outlined 13 marketing fails that might be keeping you from connecting with prospective print buyers and the action steps to fix them. 1. Lacking a strong online presence Print buyers often turn to the internet to search for print services, and if your company is not easily found online, you might be missing out on potential customers. Solution: Create a professional print website with a clear description of your services, contact information, and portfolio of past projects. Use social media platforms to showcase your work and connect with potential customers. 2. Ignoring the power of reviews Online reviews hold much weight in a consumer’s decision-making process. Print buyers will likely choose a company with positive reviews over those without genuine customer reviews. Why? Because no reviews cause suspicion to today’s online buyers. Solution: Encourage satisfied customers to leave reviews on Google My Business, Yelp, or Facebook. Respond to any negative reviews professionally and


Gratitude is on our minds as we get closer to Thanksgiving, with the November content available for download now. As you make marketing decisions for the end of the year, consider the impact of printing and mailing marketing pieces your customers will be grateful to receive! Each of the direct-mail marketing pieces we offer meets a specific marketing need, and all are designed to positively impact your relationship with your customers. Marketing that’s anticipated—that’s our goal! DOWNLOAD OF THE MONTH CLUB The September download from the Download of the Month Club is a set of four beautifully crafted, print-themed thank-you notes. With the thankfulness season coming soon, what better way to show appreciation to your print buyers? If you struggle with knowing you should promote your print business more but don’t have the time to put it all together, the Download of the Month Club is your self-promotion shortcut. With new, ready-to-print files provided to you monthly, each download is thoughtfully and precisely created to meet the marketing pain points of your business and give you a well-rounded collection of marketing collateral. For only $9.99 a month, you can grow your business with compelling writing and impossible-to-ignore design, all neatly


In the competitive world of printing, it’s essential to embrace the magic of marketing to attract new print buyers and keep those presses rolling. Even though almost every print owner recognizes the importance of marketing, many still need help translating that idea into moving their marketing efforts to the top of their priority list. After all, who wants to spend their time marketing when you could be spending your time printing? I get it. So, I thought I’d try a new marketing tactic and throw out some marketing ideas that align more with the printer mindset when it comes to marketing: I’ll use a little CYMK. Ready? Grab your inks and buckle up! The CYMK Marketing Strategy For Printers These marketing ideas are tailored specifically for printing companies like yours! C – Create Compelling Content In the era of social media and digital dominance, captivating content is the key to unlocking the hearts (and wallets) of your print buyers. Showcasing your printing prowess through engaging and visually stunning content will not only introduce you to your audience and answer their questions, but it will also leave a lasting impression. Get your creative juices flowing with the following ideas: Printspiration Blogs


The relationship you have with your customers and with the greater community in which you reside must be built on mutual trust. This means the marketing you produce for your print shop should be an invitation for your customers to trust you, not only with their printing needs but as a printing expert. The monthly marketing materials we provide work toward that end—making your print shop the print authority in your community. Consider the impact of adding one of our direct-mail packages to your marketing lineup! DOWNLOAD OF THE MONTH CLUB The August download from the Download of the Month Club is a complete how-to for your print buyers on how to create case studies that they can print with you! Help elevate your clients’ own business by providing them them with this powerful resource branded from your printing company. If you struggle with knowing you should promote your print business more but don’t have the time to put it all together, the Download of the Month Club is your self-promotion shortcut. With new, ready-to-print files provided to you monthly, each download is thoughtfully and precisely created to meet the marketing pain points of your business and give you a


Even if the back-to-school rush doesn’t affect you personally, there is a noticeable shift when the calendar flips to September. What a great time to capitalize on the newness that comes with the change of season by considering a new addition to your marketing plan. We offer powerful, easy-to-implement marketing materials that will make your print shop stand out as a clear option for all the printing needs of your customers. Give us a call today to start a subscription to one of these pieces and check out the September issues, available for download now. DOWNLOAD OF THE MONTH CLUB The July download from the Download of the Month Club is a brilliantly designed receipt or marketing collateral folder. Fold your invoices, product overview sell sheets, and more all within this branded receipt holder. If you struggle with knowing you should promote your print business more but don’t have the time to put it all together, the Download of the Month Club is your self-promotion shortcut. With new, ready-to-print files provided to you monthly, each download is thoughtfully and precisely created to meet the marketing pain points of your business and give you a well-rounded collection of marketing collateral. For


As the middle of the year sneaks by, do you feel prepared for the marketing you’d like to do in the fall? Continuing to put your name in front of your print buyers could feel like an uphill battle. Relying on consistent monthly mailings to do part of that work for you might be just the thing to ease your mind and bring your sales to a new level. We’re proud to produce and provide the direct-mail marketing pieces and content described below, and we’d love to help you determine which one fits your print company’s needs! Check out the latest content available now! DOWNLOAD OF THE MONTH CLUB The May download from the Download of the Month Club is product-focused, inspiring your print buyers to take advantage of the many benefits of coupon marketing! This simple, fun statement stuffer is the perfect companion to any custom correspondence and encourages your clients to consider adding a new printed piece to their marketing lineup. If you struggle with knowing you should promote your print business more but don’t have the time to put it all together, the Download of the Month Club is your self-promotion shortcut. With new, ready-to-print files provided


Babe Ruth once said, “Every strike brings me closer to the next home run.” What a powerful thing to remember—if you’ve had marketing ideas fall flat or campaigns that have not brought in the sales you were hoping for, you’re just one step closer to hitting on a winning idea. The marketing products we offer make it simple to reach your customers with a clear sales message that leaves a positive impression. We’d love to talk with you about which piece would be the best fit for your company! Check out the latest content available now! DOWNLOAD OF THE MONTH CLUB The April download from the Download of the Month Club will get your name around local businesses with this helpful tool! This set of three door hangers lets colleagues know when you’re available and when you’re focused. Mail them to businesses where you want to make an impact and sell more printing. If you struggle with knowing you should promote your print business more but don’t have the time to put it all together, the Download of the Month Club is your self-promotion shortcut. With new, ready-to-print files provided to you monthly, each download is thoughtfully and precisely created


As the calendar creeps ever closer to summer and all that it can entail, both personally and professionally, take a minute to be sure your company’s marketing efforts are at their peak performance. While your customers may be thinking about their summer vacation plans, be sure your marketing sends the message that you and your team are working hard to meet their needs all summer long. Check out the latest content available now! DOWNLOAD OF THE MONTH CLUB The March download from the Download of the Month Club will allow you to show off your printing skills and inspire your customers to try table tent marketing. This table tent sample is the perfect way to highlight the benefits of this stand-out marketing tactic and sell more printing in the process. If you struggle with knowing you should promote your print business more but don’t have the time to put it all together, the Download of the Month Club is your self-promotion shortcut. With new, ready-to-print files provided to you monthly, each download is thoughtfully and precisely created to meet the marketing pain points of your business and give you a well-rounded collection of marketing collateral. For only $9.99 a month,


Steve Jobs is quoted as saying, “If you really look closely, most overnight successes took a long time.” For most people, overnight success is not on the horizon. And no matter the level of success, behind each company is a story of dedication and hard work. The time and energy your company puts into building your brand by using consistent print marketing is part of your success story. And we’re here to help every step of the way! Here’s the latest content available now. DOWNLOAD OF THE MONTH CLUB The January download from the Download of the Month Club starts the year off with a smile! Featuring a set of three, 4-inch designs you can easily transform into a magnet, sticker, or decal, you can show off your fun side! Stick these little marketing tools on completed orders or hand them out at your front counter or trade show event. Simply add your company’s information, print, and promote yourself. If you struggle with knowing you should promote your print business more but don’t have the time to put it all together, the Download of the Month Club is your self-promotion shortcut. With new, ready-to-print files provided to you monthly, each


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