Leadership Archives - Marketing, content, & technology to help printers sell more printing

If you were given a magic formula for reducing stress and accelerating future success, would you use it? Many people set future business goals based on something they “wish” would happen instead of giving thought to what caused tension or breakthrough in previous years. As you map a fresh course in the new year, new research from the Harvard Business

Have you ever felt like you can’t do everything on your own? Or maybe you’ve wondered if your team is working as efficiently as possible. Of course, you have! Whether your team is small or large, it has the potential to accomplish much more collectively than you could alone. If you’re leading a team, you might be familiar with various

Running a printing business is no easy task, and one of the most critical factors that can make or break your success is effective leadership. Strong leadership plays a pivotal role in steering your print company towards growth. It’s not just about managing the day-to-day operations; it’s about inspiring and guiding your team to reach their full potential and drive

A while back, I told you about how much I enjoyed my comfort zone, in contrast to my risk-taking husband, in a blog titled 7 Do’s and Don’ts for the Risk-Adverse Printer. These days, I’m still not riding kayaks off of cliffs or participating in family skydiving events like the one below; however, that doesn’t mean my comfort zone hasn’t

Print owners are some of the toughest people on the planet. Get to know a few, and you’ll quickly find undaunted passion, unwavering integrity, time-tested grit, and a deep love for small business and their families. But as any entrepreneur knows, owning a business isn’t all sunshine and roses. There are times when the high highs are met with low lows,

If you were to ask small business owners what they want to be known for, most of them wouldn’t say what their business does. Well, at least not completely. Instead, there’s a good chance that you’d hear them say things like: “Integrity… and being the best dentist in town.” “Honesty… and the fastest free shipping company.” “Commitment… and one-to-one consulting

It was a long year last week at Marketing Ideas For Printers. Our whole leadership team (including myself) plus one other team member tested positive for COVID. I’m thankful we did the hard work ahead of time to be able to survive such an interruption. Well-Defined Processes “Well-defined” doesn’t mean “lots of words.” It means others have a clear roadmap

What would you do if you saw a young child drowning? Consider this story: You and a friend are having a picnic by the side of a river. Suddenly you hear a shout from the direction of the water—a child is drowning. Without thinking, you both dive in, grab the child, and swim to shore. Before you can recover, you

As a printer, you wear several hats. Not only do you have to manage the day-to-day aspects of running your print business, but you’re also looked upon as a leader; one who’s expected to lead in times of crisis such as these. Additionally, you wear the hat of a marketer. Whether you embrace that role or fear it, there’s one

Fear. Uncertainty. Stress. Those are the words being volleyed back and forth to describe the feelings of everyone from high school seniors missing out on their last weeks of school to small business owners being forced to lay off employees because of mandated social distancing. How do you lead well in times like these? How do you find that elusive