Leadership Archives - Page 2 of 2 - Marketing, content, & technology to help printers sell more printing

Whether you need inspiration, education, growth opportunities, or escape, podcasts are an excellent way to meet that need on your own time. I love listening to business podcasts on my alone-time drive time, and there’s no shortage of great podcasts out there. Here are a few of my favorites: Social Media Marketing Podcast Why I like it: Michael Stelzner always

print owner, success, traits, Marketing Ideas For Printers, Leadership

The print industry has some of the hardest working and committed individuals on the planet. So much so, that I am continually inspired to be a part of it as the Marketing Director at Marketing Ideas For Printers. But as with any industry, I’ve also witnessed the flipside of that coin with printers who are stuck in their ways, who

Do you know how hard it is to sell “happy”? As the owner of “The Happy Printers,” selling “happy” is one of the hardest things I have EVER done. I have climbed mountains, lived with nomadic tribesmen, lost a parent when I was young, and I’ve been married for 32 years. But, believe me when I tell you that trying to sell

One of my favorite times of each week is when coworkers share their weekly Highs and Lows with me. It’s a pretty simple ritual: I send out an email to all of the Marketing Ideas For Printers coworkers on Friday morning sharing one of the high points of the week, and a low point. I then ask the coworkers

At the last printing conference I attended, I heard over and over again the printing industry referred to as a mature industry. It wasn’t always said in words as clear as that, but if you listened close enough, that’s what you heard. That can be pretty scary. It sounds so dead-end, and frankly, discouraging. On the other hand, if you

How do you know if you’re a leader? Turn around and take a look. Is anyone following you? If so, then you’re a leader! Mark Twain’s quote puts it even more cleverly: He who thinks he leads, but has no followers, is only taking a walk. It’s so easy to let the term “leadership” become synonymous with owning a business

The members of our development team are some of our most highly sought-after resources, so we closely guard the time available to them. While we don’t make our development schedule publicly available, we thought you might find the process we use to determine their projects kind of interesting. Here’s how we decide what our development team works on. We started

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