The Power of Good Content, Marketing Ideas For Printers, Websites, MIS

Does this sound familiar? Hmmm. . .what should we say in this blog? It should be something that inspires our customers. Yeah. Innovative. Powerful. Or maybe an educational piece? That could work; something like 3 Steps to. . .Hmmm. . .3 steps to what? What about. . .[ding]. Oh, look, Jim just emailed. No, stay focused – working on content


MIS, Odyssey, Marketing Ideas For Printers, Print MIS Reliability Check: Hard Drive or Internet?

A frequent question that comes up when printers explore moving to any cloud-based service is: What happens if my internet connection goes down? Our new Print MIS, Odyssey, is a cloud-based service, so it’s important to us that you get a clear answer to that question. If internet reliability is a concern in your area, then a cloud-based MIS service like Odyssey


Each week we present two webinars to talk about Odyssey, the new Print MIS from Marketing Ideas For Printers. Last week’s webinar was one of the best because Cindy Heitman and Don Jones joined me. (That means you don’t have to listen to me drone on and on!) Cindy and Don both have a unique perspective on Odyssey, and you’ll find it


Odyssey, MIS, Marketing Ideas For Printers, Can I Import My Existing Print MIS Data Into Odyssey?

Sometimes Odyssey prospects fall in love with Odyssey (our new Print MIS) when they see it, then second-guess their new-found affection by letting this thought rattle around in their brain: What will I do with all my customer history and existing Print MIS data? I’d make the move if that were easier to deal with. Respectfully, if you’re thinking that thought,


MIS, Odyssey, Marketing Ideas For Printers, Odyssey is a Print MIS for Online and Legacy Success

As I’ve visited with printers about Odyssey and told them that Odyssey is a Print MIS that directly connects to their website, it’s easy for them to see that Odyssey easily manages online print orders. Because of Odyssey’s seamless connection to websites from Marketing Ideas For Printers, printers can sometimes overlook how well Odyssey handles legacy orders too, which leads to printers asking


Odyssey, MIS, Marketing Ideas For Printers, Odyssey Print MIS Customers Get Unfair Attention

I’ve been “going public” with a lot of the questions we get from prospects checking out Odyssey, our new Print MIS. Some of the questions can be presented almost verbatim. Other questions are more “question behind the question” type questions, like today’s question: How can I get started with Odyssey without being overwhelmed? Here’s the simple answer to the question behind the question: By intentionally


Odyssey, MIS, Marketing Ideas For Printers, NO-DATA-CUSTODY-BATTLES-HERE

Recently, I published a blog post to make the case that Odyssey and Marketing Ideas For Printers are built for the long haul. You’d expect to hear nothing less, right? But what if you’re not using Odyssey for the long haul? Smart businesspeople make decisions influenced not only by the adoption of new software, but also by the departure options provided by that software. That’s why a question


Odyssey, MIS, Marketing Ideas For Printers, How Do I Know You're Print MIS Will Be Around

For those discovering Odyssey (our new Print MIS) and learning about Marketing Ideas For Printers for the very first time, it’s not surprising to have questions like this: How do I know Marketing Ideas For Printers will be around for the long haul? How can I be assured that Odyssey will be viable in the future if I choose Odyssey as


Odyssey, MIS, Marketing Ideas For Printers, How Much Does Odyssey Cost?

If you’re a “just give me the facts, please” type of person, the price for Odyssey is as follows: a recurring monthly subscription fee of $499 (USD), plus a $2,999 (USD) one-time setup fee to get started. Currently, Odyssey requires a website (with the Ecommerce Suite) from Marketing Ideas For Printers. That means you’ll have not only a forward-thinking Print MIS under your


Odyssey, MIS, Marketing Ideas For Printers, The Personal Touch is Gone. Now What?

Gone are the days when you could count on a friendly smile with your purchase. Sure, you can still get that warm smile, but these days we head to the self-checkout line and intentionally choose to skip the opportunity for that friendly smile altogether. That’s a topic I explored in a recent article published on LinkedIn entitled, Connecting People to Process. (If


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