Marketing Archives - Page 11 of 26 - Marketing, content, & technology to help printers sell more printing

There’s a wealth of new content headed your way this month! How will you connect with your audience? All-New Download of the Month Club If you struggle with knowing you should be promoting your print business more, but you don’t have the time to put it all together, the Download of the Month Club is your self-promotion shortcut. With new, ready-to-print files provided to you monthly, each download is thoughtfully and precisely created to meet the marketing pain points of your business and give you a well-rounded collection of marketing collateral. For only $9.99 a month, you can grow your business with compelling writing and impossible-to-ignore design all neatly packed and delivered to your inbox. Check out some of the upcoming Download of the Month Club downloads and learn more below. Tell Me More! 5 Direct Mail Package Options for Printers FastStart Straightforward marketing that makes doing business with your company a no-brainer is one of the many reasons to love FastStart. Here’s a sample of what you’ll find in this month’s product-of-the-month postcard and mailer: When you want to make a great impression at your next presentation, consider a custom folder to hold all of your marketing collateral. With

Growing sales requires the right combination of high-quality marketing, solid products and services, and attentive customer care. You can count on us to provide you with marketing materials that are sure to impress your customers, so you can focus on all the other things that make your company great. FastStart When you’re looking to send a simple marketing message that gives your customers just the right amount of information about what your company can do for them, FastStart is the right choice. Professional copies, whether color or black-and-white, show pride to your customers. It represents your level of quality, and we take that seriously. That’s why we make sure your copies are crisp, clear, and look as good as the original. It’s your image, and we know you work hard for it. Local Edge Encouraging your customers to partner with your local company is easy to do with Local Edge. Simply mailing the oversized postcard each month keeps your company front of mind and positions it as the solutions expert. Refresh the details of your designs and cultivate confidence with an identity that’s all your own. Local printing allows you to collaborate each step of the way, avoiding the cookie

Check out the winning direct-mail marketing content we have on deck this month, available for download now. Is there a piece you could add to your marketing lineup that will remind your customers you’re on their team? A win for them is a win for you, so make sure they know you’re there for them, cheering on their success! Coffee Break If humor is one of the best ways to connect with people then the monthly Coffee Break newsletter is a sure-fire way to make a positive impression on your customers. A healthy dose of laughs: What do you call a pig with laryngitis? Disgruntled. I am not short … I’m just more down to earth than other people. coupled with straight-forward advertising: Our team knows what it takes to draw and keep your customer’s attention! makes Coffee Break a mailing your customers will anticipate every month. FastStart Simple and creative, FastStart’s appeal lies in its call-to-action marketing style. Your customers will be inspired by this month’s encouragement to put rack cards to work for their businesses. When you’re looking to get the most for your business buck, give rack cards a try! These deluxe marketing pieces are made with

Which marketing approach would you say best describes your print business: multichannel or omnichannel? While some of you may have been able to instantly offer a response to that question, most likely, a larger majority of you stopped yourself and thought, “Wait… there’s a difference?” The truth is that multichannel and omnichannel marketing are more than trendy marketing buzzwords; they’re two notably different marketing approaches that can help you build relationships and sell more printing. Definitions: Multichannel vs. Omnichannel Marketing To start with the basics, let’s look at what these two different words even mean. Are omni- and multi- interchangeable? The short answer is no. If you were to strip this whole blog post down to semantics, you could say that “multi” means some while “omni” means all. Multichannel marketing focuses on using multiple channels to strive for the highest level of customer engagement. However, these channels are often in insolation of each other. Omnichannel marketing also focuses on using multiple channels; however, the focus is more on providing the ultimate customer experience by interactively connecting all of the different channels. While all omnichannel marketing uses multiple channels, not all multichannel campaigns are omnichannel. If you’re still confused, here are

Pop quiz! Name one thing you can do for your business that will help build relationships, drive traffic to your website, increase your search engine optimization, and give you an incredible return on your investment. If you said content, you win! While producing content might seem like a lot of work, it doesn’t have to be. Check out the stellar content headed your way this month with a few simple clicks of your mouse. Coffee Break Coffee Break is your opportunity to send smiles to your audience every month. This 8.5″ x 14″ newsletter is packed with fun jokes, one-liners, and a fact-a-day calendar. It’s perfect for your front counter or stuffing with your invoices. As February is the month of love, the February issue of Coffee Break (available now) features some pickup lines you’re sure to get a kick out of. Here are some to get you started: I hope you know CPR, because you just took my breath away! I’m no photographer, but I can picture us together. If you were words on a page, you’d be fine print. If I had a nickel for every time I saw someone as attractive as you, I’d have five cents.

A new year is on its way, and your marketing needs to be ready for it! Check out what’s coming in the January 2022 direct mail marketing content from Marketing Ideas For Printers, available for download now. (P.S. Don’t miss it! We’ve added something new to help you drive more traffic to your website and sell more printing.) Business Forum Looking to spruce up your business-to-business connections in the new year? The Business Forum newsletter gives you the perfect opportunity with compelling and informative content. In the January issue, available for download now, you’ll find: Tips to digitally improve your business How to improve efficiency with time-blocking, and A focus on large-format printing! Printer’s Press The Printer’s Press newsletter is #1 for a reason! This month you’ll find an outline of ways you can help your print buyers with their direct mail marketing, fun new hobby ideas to try, last-minute travel tips, and ideas to help your prospects and customers make connections. NEW!!! Printer’s Press now offers 12 website ads to choose from to drive readers from your newsletter to your website. These ads are included in the InDesign layers panel within the artwork, so you can quickly turn on

The well-oiled content creation machine at Marketing Ideas For Printers continues to crank out ready-to-print direct mail content, automatically uploaded website content, and sales and marketing white paper content. See what’s newly available this month to help you sell more printing! New Direct Mail For Printers Content Available Now Printer’s Press The December issue of Printer’s Press, available for download now, is four pages packed with content designed to please anyone, whether you’re prospecting to new clients or nurturing relationships with long-term customers. Featuring highlights of: Holiday etiquette How to relieve holiday travel stress Innovative marketing ideas And best of all? A focus on the benefits of newsletters (and printing them with you)! Remind your customers and prospects you’re there by connecting with them and building relationships that lead to more print sales. National Direct Mail Many marketers are wondering how to market on a tight budget. Direct mail is both money-making and money-saving, and it’s time to remind your clients that. (Pssst… do you need a friendly reminder of that as well?) In the December issue of the National Direct Mail package, available for download now, you’ll remind clients and prospects that direct mail just makes sense. “Direct mail

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