Contributors Archives - Marketing, content, & technology to help printers sell more printing

Blessings. Joy. Thankfulness. Gratitude. These are the words of the season. They are also the words from many print owners who have dedicated their careers, their lives to this industry. As you take time to count your blessings this week, don’t forget the incredible joy that can be found through print. Giving Thanks for the Print Industry We asked several

I have kind of an odd question for you: Who’s the biggest jerk in your sphere of influence right now? Does your mind immediately picture a recent bad-tempered customer or an unrelenting vendor? Or maybe it’s an employee, neighbor, or that “blast from your past” on social media? As I pondered this question myself recently, I came to an eye-opening

The new year brings with it a chance to start again. It’s a time to let go of the previous year and look forward to a fresh start. For me, cleaning and organizing are an annual goal of mine at the beginning of each year. Sometimes the goal is obvious to others (and they can tell the OCD fairy has

Man, that’s a blog title I never thought I’d write. But sure enough, here I am on the other side of an incredible life valley with a better understanding of what the late Philip Roth once said, “Nothing bad can happen to a writer. Everything is material.” In early May of this year, I was diagnosed with a rare, chronic

Albert Einstein once said, “The only mistake in life is the lesson not learned.” Owning and operating an impactful and successful printing company doesn’t happen overnight or by accident. It takes years of passion, integrity, grit, and above all, intentionality. The Oxford Dictionary defines intentionality as: “The fact of being deliberate or purposive.” So, here’s the million-dollar question: Are you

How would you describe working in the world of print today? However you describe it, you can make your print company a great place to work when you focus on these key areas: Solidifying Your Structure Creating Positive Morale Improving Communication Within Your Company Here’s how: Solidify Your Structure Every print shop has some form of structure, but the critical

print owner, success, traits, Marketing Ideas For Printers, Leadership

The print industry has some of the hardest working and committed individuals on the planet. So much so, that I am continually inspired to be a part of it as the Marketing Director at Marketing Ideas For Printers. But as with any industry, I’ve also witnessed the flipside of that coin with printers who are stuck in their ways, who

Have you ever heard the saying, “Never do business with friends.”? Maybe you’ve even said it yourself, or it’s a rule that you live by. No matter the case, for some reason doing business with friends can feel like we are giving more than we are getting. Because of that feeling, it can tend to put a strain on the

I’m a small business owner. I don’t have a million dollar budget. And I don’t have cherry conference tables either. I used to, though. When I worked in the corporate world, I was a Marketing Director for a multi-billion dollar international corporation. It was good, and the perks were even better. I had a fat expense account that was used

Communication has been one of humanity’s greatest feats since the beginning of time. The learned ability to communicate has been instrumental with everything from hunting during the early ages of man to producing the world’s greatest inventions. If communication has been such a valuable asset in the past, it’s even more critical today, especially for the life of your business.