Over the last several weeks, we’ve talked a lot about SEO – everything from What Good SEO is Not to How SEO Greatness Starts with Content to the Impact of Social Media to How to Do it Right. You’ve probably come to understand the importance your website plays in your SEO, and thanks to the power of the internet, you’ve no doubt come across a wealth of information on the topic. But, like all good internet diets, which one works, and do you have to care about ALL of it? Let’s simplify things. When it comes to SEO for your website, if you can keep the following in mind, you’ll be doing just fine. 1. Valuable Content (for your customers, not you!) Chances are, you’re tired of all the “Content is king!” or “Greatness starts with content!” talk. (Actually, that last one was pretty good, don’t you think?) But, tired or not, there’s some truth here that you need to allow to soak in a little. The key thing to remember is: Don’t put your focus on the word content. Put your focus on the word valuable. Content is really pretty easy. (Have you read the internet lately?) Valuable content is not
Guess what? Responsive website design is in your future! We’re pleased to announce that all existing website designs provided by Marketing Ideas For Printers are now responsive! If your website is powered by the current Marketing Ideas For Printers platform, there’s a significant upgrade coming your way at no cost! What is Responsive Web Design? Simply put, responsive web design means making your website adapt to the size of whatever size your website visitor’s device is. In other words, if your prospect or customer is browsing your website while on a mobile phone, with responsive web design, they’ll be able to have the same, great experience on their phone as they would on a desktop, laptop, or tablet. 5 Great Benefits to You What’s in it for you? Check out these powerful and compelling reasons why responsive web design makes sense for your print shop. More mobile traffic. According to SimilarWeb, more than half of traffic to top websites in the U.S. came from mobile devices in 2015. Therefore, it’s essential for you to have a website that renders properly on smaller screens. Faster loading web pages. Your visitors and mobile users have short attention spans. Studies show that mobile