“It’s For Your Protection”…But We Could Have Done a Better Job Telling You

Yesterday we launched MI4P.info for Ink Inc. customers! Everything went pretty much as we had planned. Except for one tiny detail. For a short period of time, Ink Inc. customers logging in at MI4P.info saw this:   And that request didn’t go over very well. The request was intended to be presented only to a subset of Websites For Printers customers. We got a wire crossed, we should have never presented this request to Ink Inc. customers. Once we realized the message was being displayed to the wrong audience, we quickly turned off this request for Ink Inc. customers. But the whole incident got us thinking … we need to do a much better job on telling our Websites For Printers customers exactly why we’re making this request when they log in to MI4P.info, and that is what we’ll cover in the rest of this post. It’s For Your Protection It’s for your protection. That sounds like something you’d say if you were trying to make something bad sound like something good. However, in this case, the request for identification truly is for your protection if you’re a Websites For Printers customer. Here’s the rest of the story. We’ve been building websites since 2001, and