Create Connections. Build Sales. Repeat.

Building a brand identity is a process, growing one touchpoint at a time.

How do you connect with your customers? Top-of-mind awareness comes as you provide consistent content that answers customer questions about where they want to go, grow, or purchase.

Each month, Marketing Ideas For Printers offers top-notch content to help you generate leads, re-engage customers, and create micro-moments in those customer journeys.

Establish your business a trusted resource with the fresh mix of digital and direct-mail content. The November issue download is now available.

Printer’s Press

Printer’s Press offers your clients timely information and a good mix of fun.

This month we include strategies for healthy grocery shopping, Thanksgiving trivia, and tips for making a great first impression. The November Printer’s Press also highlights door hangers as a simple way to get a foot in the door:

“Marketing with door hangers is a direct, simple, and affordable way to target your audience and get results. Not only do door hangers typically stand alone without competition, but they must be physically removed from the doorknob, making them more likely to be read and to make an impression that lasts beyond a brief glance.”

Business Forum

Business Forum is all about making print – AND PRINTERS – look good!

This month’s newsletter offers insights on leading yourself well, highlights six focus areas where companies can outsell the competition, and gives basic tips to elevate customer service with smiles.

Direct your customers back to the print advantage with a feature on top 10 off-line marketing tools, while boosting interest in direct mail, brochures, booklets, catalogs, case studies, and more.

Coffee Break

If you can’t laugh at yourself during the holidays, when can you?

November’s Coffee Break keeps the smiles coming with a sidebar of Thanksgiving “fails” and holiday groaners like these:

“Can’t believe I forgot to go to the gym today. That’s seven years in a row now.”

“I was hoping to steal some leftovers from the party but I guess my plans were foiled.”

FastStart

Minimalism has been a design of choice in 2019, as more brands seek a genuine, transparent image.

From shipping labels to unique product tags, this month’s FastStart prompts your clients to consider labels to put the best of their business on display:

“Your label is a representation of the things you’ve worked hard to build, so go the distance to make your brand stick. Effective custom labels feature distinct focal points and clean, simple designs. Need assistance along the way? From the material and laminate to the custom shape and size you need, we’ll ensure your labels exemplify the durability and confidence of your very best work.”

Considering adding online label design to your website? Click here to check out a new online label design integration.

Local Edge

Did you know that people who are part of a community suffer fewer instances of heart attacks and strokes?

Studies in social cohesion show that a community benefits when its members actively trust, include, and cooperate together. But today almost 35 percent of people never spend time with neighbors!

The November Local Edge postcard encourages your clients to flip that stat as they buy and grow local, cultivating homegrown community connection while enjoying best-in-class service.

Ideas Collection

From ancient cultures to modern-day graphics, printing has permeated almost every aspect of life and culture, going back as early as 3000 BCE.

From the days of duplication via stamps and hair-stretched stencils in China and Egypt, print technology has continued to surprise us with its creativity, complexity, and convenience. The current Ideas Collection print article, available on every website from Marketing Ideas For Printers, asks “how did they DO THAT?” while giving your clients a quick glance at the history of our industry.

A Season of Gratitude

Thanksgiving is the perfect time to let your customers know how much you appreciate them.

We’ll go first: When it comes to things we’re thankful for, you’re at the top of the list! Thank you for trusting us with your content needs, your professional image, and your continued business.

At Marketing Ideas For Printers, we’re passionate about helping you sell more printing through professional content and the best of web and print technology. Want to know more about this unbeatable combination? Download free samples below or give us a call at (800) 736-0688.

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