Jeramiah Townsend Archives - Marketing, content, & technology to help printers sell more printing

It’s no secret that the printing industry has been feeling the increasing effects of the paper shortage crisis. This pain point has been popping up in conversations on online forums, phone calls and email connections with our printers, and even social media. Just this past week, we posted the following meme on our LinkedIn channel, and the comments that followed quickly turned to paper and the lack of it. So, what’s the deal? What do you think is causing this unprecedented paper supply issue? How is it affecting your business, and what are you doing to alleviate the issue for both your business and your clients? We asked a handful of our subscribers these questions to get their take on things. Check out the helpful information and tips they provided in their responses below. What is Causing the Paper Shortage Issues? Some quick research will show you that the paper crisis didn’t just suddenly appear; it’s been a long time coming. In Lou Caron’s article, “Paper Shortages: What’s Behind the Problem and What Can We Do?”, Caron attributes several factors that have led to the current state of the paper supply, including: The closure of North American paper mills and

While some people might dream of one day trying their hand at owning a business, others seem to simply fall into it because of their natural giftings. Jeramiah Townsend of Basin Printing is one of those born-to-be entrepreneurs. With a heart for innovation, a passion for helping others succeed, and business organization skills that could rival the famous Marie Kondo, Jeramiah uses his more-than-a-printer mindset to capture the heart of not only his print buyers but other entrepreneurs as well. Curious to hear how he does it? Introducing Basin Printing: A Unique Beginning; A Promising Future Basin Printing’s story starts before Jeramiah with a rich and unique history. In 1957, Basin Printing was founded in the beautiful town of Durango, located in the southwestern corner of Colorado. With a focus on serving the oil and gas industry, this forward-thinking print shop was the first to offer offset printing within their region. Several decades later, in 1990, a unique transition of ownership occurred when a press operator named Mike Hammond won a Heidelberg award for the best press operator in the western part of the United States. Mike later purchased Basin Printing from its owners using the prize money he won