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We’re thinking of things we can begin, quit, or change in our personal and professional lives as we work on content for the new year.

As you look to the year ahead and how you want it to look different than the past year, we want you to know we’re here to help. Helping you succeed is one of the resolutions we commit to upholding year after year. Let’s partner together to build stronger companies in the New Year!

Take a look at what’s heading your way this month!

DOWNLOAD OF THE MONTH CLUB

The November download from the Download of the Month Club will make connecting with your clients and prospects this holiday season a breeze! This beautifully designed holiday card features a message from you, season greetings, and a perforated coupon gift for your recipients. It’s the perfect way to spread cheer to your audience without all the added work.

If you struggle knowing you should promote your print business more but don’t have the time to put it all together, the Download of the Month Club is your self-promotion shortcut.

With new, ready-to-print files provided to you monthly, each download is thoughtfully and precisely created to meet the marketing pain points of your business and give you a well-rounded collection of marketing collateral.

For only $9.99 a month, you can grow your business with compelling writing and impossible-to-ignore design, all neatly packed and delivered to your inbox.

Check out some of the upcoming Download of the Month Club downloads and learn more below.

Tell Me More!

5 DIRECT MAIL PACKAGE OPTIONS FOR PRINTERS

FastStart

There’s really no easier way to encourage specific product and service sales than with a no-nonsense monthly mailer—and the FastStart mailer or postcard is the ideal solution.

Jazz up your image. It’s a new year. Time for a new “you.” Try to focus on sprucing up your printing by creating new letterhead and matching business cards.

Your customers are looking for solutions to their marketing dilemmas. FastStart is an easy way to position yourself as the solutions provider.

Coffee Break

Start the New Year with a laugh by consistently mailing the Coffee Break newsletter to your loyal customers. The light-hearted content is sure to put a smile on their faces!

My neighbor rang on my doorbell at 3 am… can you believe it!? Luckily I was still up playing the drums.

The relatives of the family’s rich dowager gathered for the reading of her will after her long awaited death. “Being of sound mind,” read the lawyer, “I spent every last cent before I died.”

Jokes like these, along with a convenient monthly calendar and straightforward advertising messages, will make a lasting impression!

Local Edge

A personal connection is worth so much in today’s culture. Local Edge accomplishes that connection in two ways: through kind, encouraging marketing language and by inviting your customers to work with you.

Partner with us for personalized service, creative inspiration, and the chance to show the world who you are!

Being the print shop around the corner can make all the difference for customers that want that personal touch. Local Edge reminds them you are nearby and ready to help!

National Direct Mail

It may be only one page, but the National Direct Mail postcard or mailer is packed with ideas, information, and inspiration! The detailed look at a specific product or service is likely to encourage your customers to consider how they can put these ideas to work for their business.

When you print new flyers and sell sheets, you will remind customers over and over that you’re the answer they’re looking for.

This month’s National Direct Mail points the reader toward the importance of updating their flyers and sell sheets and provides tips and ideas on how to use these simple printed pieces to make a big impact!

Printer’s Press

One of the best things about the Printer’s Press newsletter is the seamless combination of general-interest articles and marketing messages that your customers are sure to look forward to receiving each month. This issue includes:

Dust Off Those Old Phones
Rely on Flyers for Easy Promotion
Post-Holiday Foods

Adding this powerhouse to your marketing lineup is an easy way to stay front-of-mind and strengthen your relationship with your customers.

NEW ONLINE MARKETING CONTENT THIS MONTH

6 TIPS FOR CREATING AN IMPOSSIBLE-TO-IGNORE COVER

The latest Ideas Collection tip, available to all website subscribers and MI4P WordPress Plugin users, positions you as just the marketing expert your audience is looking for.

Cover design is more of a sales tool than an artistic endeavor.

Covers act as miniature billboards, so they need to portray your business image and be bold enough to invite people to pick it up and take a closer look. Your cover has a job to do and needs to do it well. Here are some tips to get you started.

Want more? Continue reading “6 Tips for Creating an Impossible-to-Ignore Cover.”

P.S. Promote your tip and sell even more printing with the Ideas Collection email marketing template, included free within the all-new Email Marketing For Printers subscription. Check it out today!

SELL MORE PRINTING WITH CONTENT

Content is your way to build trust and connect with your target audience, paving the way for your print buyers and prospects to think of you first whenever a need or question arises.

Start pointing your audience toward you today!

Explore how a website packed with automatically updated relevant content can help you sell more printing when you start your free website today. Enjoy feature-rich access free for 30 days without obligation!

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