Marketing for Printers Doesn’t Have to Be Hard

“Ugh. Marketing.

Why does it have to be so hard? Why can’t people just know my product or service is awesome and come bursting through my doors to buy it?”

If you’ve ever felt like this when trying to get the word out about a new product, you’re not alone.

Except for a select group of people (like those who do marketing for a living), marketing can feel a lot like exercising or flossing your teeth. You know you’ll ultimately be better for it, but it takes time and work and can feel like one more thing you “have to do.”

Wouldn’t it be great if you could outsource exercising – as in, hire someone to do it for you and get all of the benefits? (Uh… yes, please!) Or, what about flossing? (Eww. Nevermind.)

You get the idea, though. Marketing doesn’t have to be hard, and you don’t have to go it alone. There’s no rule that says you have to write, design, and create all of your own genius marketing campaigns. You can call in reinforcements for help!

Added Marketing Help Coming Your Way!

From monthly direct mail packages to social media marketing delivered right to your inbox to content on your website, you have marketing solutions right at your fingertips if you want them.

Recently, in our Sell More Printing with MI4P! webinar series, we featured “Your Complete Guide to Marketing Any New Product or Service” and outlined the online and offline components of a complete marketing campaign.

That webinar episode was based on an all-new marketing kit available now. You can check that out below:

All-New Marketing Kit for DesignEdit

DesignEdit offers a way for your print buyers to design online and then order their designs directly from your website by connecting to your online order form. DesignEdit can mean increased sales for your print business…

…but only if your print buyers know about it.

Now you can easily tell the world what you have to offer in the world of online design capabilities with a complete, 11-piece, three-week marketing campaign as part of the all-new DesignEdit Marketing Kit.

This kit highlights the incredible benefits you’re providing to your audience when they design and print with you! You can spread the word with the provided offline components, including:

• Brochure
• Coupon insert
• Envelope
• Sales Letter

And online components:

• Two emails
• Three sets of social media posts

And everything you need to put it all together quickly and easily:

• Sample campaign workflow calendar
• Tips and instructions

To learn more and see DesignEdit in action, give us call at (800) 736-0688 or click below.

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