What happens when you pour water into a cup? It takes the shape of a cup. Into a fishbowl? It takes the form of the fishbowl. You see the pattern here; water always takes the shape of the container it’s poured into. The water responds to the container; the water is responsive. It’s the same thing with website content: Website content

Do you know anyone that does search engine optimization for a living? A typical day in their life might look something like this: Wake up. Put in an honest day’s work. Go to bed. Wake up. Discover that yesterday’s SEO rules no longer exist, and start learning new SEO rules. It’s not uncommon for Google to introduce big shifts to their ranking algorithm with